Produced at: Big Yam, the Parsons Agency
Produced for: Muskoka Woods
Muskoka Woods came to us needing a not just a refresh of their website and advertising materials, but also to give more cohesion to their entire brand. Their website was a jumble of multiple sites with different messaging, typography, colors and logos. It was all over the place. Our task was to break all these components down and reassemble them with purpose and order and then communicate that through their internal and external branded materials and through their new website as well.