Several months ago, the concept for this Southern Thunder logotype hit the editing room floor. The idea for this logo type came from a logo that I saw by the black keys. I really liked the stressed geometric nature of the style of the typeface, so I set about to create my own hand-lettered version of the logotype for Southern Thunder. Southern Thunder is a client Harley Davidson dealership from Missouri, so the logotype needed to feel bad ass but at the same time I wanted it to feel “southern metal” (to me this would be like the black keys or wolf mother going camping and having to eat barbecued squirrels). So the initial thumbnail for this logotype didn’t make the cut, but I have spent the last several months thinking about this option and I felt that it was time to re approach the concept and find a way […]
A year ago I decided that it was important to have a creative outlet for the things that I find interesting outside of the creative that I produce to provide for my family. To that end I decided to create an online store, begin exploring hand-lettering styles, continue to explore new illustration styles and techniques etc. I am excited to say that I finally have checked all those things off for 2014. I am really excited for all the ground work that I have laid down to make 2015 an even more productive year with regards to exploring things that I appreciate outside of my regular career activities. If you would like to see more of the work available for purchase click the link.
I wasn’t a huge sports fan when I was younger. I often found I had a tough time playing within the team dynamic; I still do not actually participate in team athletics. It does not agree with my nature (a perfectionist for others while I myself am quite bad at most sports). But even though I never bring myself to participate in team sports, I do enjoy myself some college football. I mean what red-blooded American doesn’t? It is a huge business, with badass logos and awesome sporting events and tailgating. Now I know all the detractions to football, but here me out. I do especially love University of Nevada Football. I love Nevada football not because they win championships ever year (because they do not). I love Nevada football because of what their motto is. The strength of the pack is the wolf and the strength of the wolf is […]