In the ever-evolving travel platform landscape, Tentrr a pioneering Airbnb-style campsite company needed help reaching their audience through social channels to tell their story and help more people experience outdoor getaways. With a portfolio of breathtaking campsites rivaling their urban counterparts, the company faces a challenge – bridging the gap between wanderlust and awareness. To propel their brand and campsite experience forward and forge deeper connections, a tailored social media and email strategy served as the compass guiding their customers to unplug and reconnect.


The Goal of this campaign was to introduce and launch JCBs new Teleskid, the world’s first skid steer and compact track loader with a telescopic boom. To increase the excitement for this product launch we developed a sweepstakes, landing page, digital banners, pre-roll and landing page videos, print and collateral to teach everyone who they can work smarter, not harder.