I have been working on projects for Inn of the Mountain Gods for almost two years. For the first year there was a major re-branding/design overhaul project which I served mostly as a Designer working on print concepts and outdoor concepts brochures rack cards door hangers and other pieces of collateral. The re-branding was finalized last spring, so this past winter and spring we started to build a new players club campaign for the client.
Below is the finished creative for this project. It was a very labor intensive project filled with rounds upon rounds of revisions, which shouldn’t come to much of a shock, since that is what 50% or so of this business is all about, and took over 4 months to finalize after initial comps, photo shoots and building out all the components of this campaign.
