AIGA
Good Eats

Good Eats

I can’t believe it has been 6 years since the introduction of the MyPyramid. The MyPyramid is the failed abomination of convoluted design and healthy living that is far too difficult (read an excellent story written by Michael Beirut here )to understand and even more painful to look at blech!  Gone are the days of...
Design and the Public Good

Design and the Public Good

The Associate Parliamentary Design and Innovation Group (APDIG) in association with DBA have just released Design and the Public Good: Creativity vs. The Procurement Process. Among other things the report touches on the UK governments inability to select and properly compensate creative professionals who have the ability and skill-set to design services and products that...
Death of a Salesman/Creative

Death of a Salesman/Creative

Photo courtesy of  Start&Finish Again today, trolling through the vastness that is the interwebs I came across another article discussing crowdsourcing. This is easily one of the most concise, well written arguments against the practice this is another. Let’s think about this for a minute. Clients now search for examples of solutions to their problems...
Ski Apache's Mountain Truths

Ski Apache’s Mountain Truths

In the Fall of 2009 I was tasked with rebranding Ski Apache. I decided to give the campaign a campy feel combining simple textures and bold colors as well as a few of Mother Nature’s little helpers. The campaign was subsequently translated into the website and communicated across print, resort map, coffee holders, trail guide,...
Adobe InDesign Users Group & AIGA Reno Tahoe

Adobe InDesign Users Group & AIGA Reno Tahoe

AIGA Reno Tahoe is having a free E-Pub Digital Publishing and Production Hands on Workshop. The event is being held Saturday May 7th, 2011 from 1:00-4:00 pm. I recommend anyone in the advertising or media industries  as well as students at the University of Nevada or Truckee Meadows Community College or similar school to attend....